About Us

The Mercado Group

Meet the Owners

Erick and Stephanie

Owner of The Standard behind meat counter

If you’ve been around Downtown Huntsville long, chances are you’ve encountered the epicurean expertise of Chef Erick Luther. Before opening the Standard, Erick notably worked alongside Chef James Boyce at the beloved Huntsville-based fine-dining restaurants Cotton Row, Commerce Kitchen, and Pane e Vino.

Erick Luther honed his craft at the prestigious Auguste Escoffier School of Culinary Arts in Austin, TX. While studying there, Erick cultivated his philosophy of utilizing local ingredients to elevate a meal. That’s why he uses the freshest ingredients from local farms and artisans as much as possible.

Stephanie Luther, Erick’s wife, makes it her mission to put the “social” in social market. She says, “I just want to see people we know coming in and sitting at the bar and enjoying themselves. If this is the place people choose to be on Friday or Saturday night, I’ve done my job.”

Stephanie works tirelessly to create an unforgettable experience for Mercado Group guests, keeping the market shelves stocked and building partnerships with local vendors. Her favorite thing? Connecting with regulars and folks who are soon-to-be regulars.

The Standard owner serving breakfast plate
"They were super helpful when I made my reservation for a party of 12. The atmosphere is awesome! Our server was great! I definitely recommend this place and we will definitely be back!"